The Core Asset · an established publishing imprint since 2011
We help experts turn what they already know into a professionally published business book, without them, or AI, writing a single word. And we never take a penny of royalties. Ever.
See how it works →Why TCA Publishing is unlike anyone else in publishing.
Every penny of royalties, and 100% of the rights, files and artwork, are yours, permanently. One flat fee, no back-end, no cut of your success. A traditional publisher pays you around 10% and keeps the rest, along with your rights.
We draw your book out of you in recorded conversation, then named human editors write, shape and fact-check every page in your own voice. No blank page. No AI-generated prose. Just your expertise, made into a real book.
We engineer your book as an authority asset that brings you premium clients, not a product you hope to sell. The return isn't royalties. It's the work it wins you.
Not the two to four years, and the gamble, of chasing a traditional deal. A finished, professionally published book, in your hands, in ninety days.
An established publishing house behind your book, with its own ISBNs and professional production, not a self-published title. Credibility that stands up to scrutiny.
No agent to win over, no year of pitching, no one deciding whether you're "worthy." A certain outcome, on a fixed timeline, with everything kept by you.
TCA Publishing was founded by Steve Hackney, author of four business books, each written to build authority and win clients.




at The Authority Machine